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Freddie Gjertsen

Freddie Gjertsen

Commercial Director

Atlanta Group

Product, Commercial and Growth (and bit of data) expert with experience ranging from growing a start-up from nothing to $20m revenue, to scaling businesses sold for over $1bn.

Business Level Open to Mentoring: â€‹

​Idea Stage (pre-product)

Early Stage Startup (MPV, initial traction)

Seed-Stage (product validation)

I can support with: â€‹

Business Model & Unit Economics, Go-to-Market Strategy, Impact Measurement & Reporting, Marketing & Branding, Product Development, Tech & Software Development

Mentor topics: â€‹â€‹

Exploring viability of and refining product and business ideas; Understanding and overcoming the challenges of distribution (or 'go to market'); How to design and iterate for product-market fit and to nail the unit economics; Traps around customer acquisition and customer value, and customer behaviour; General sounding board

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